TBHonest earns commission if you click on the link to buy!
There’s no “magic formula” for selling books on Amazon—but there is a proven path forward. The Amazon Author Formula Workbook is that path.
Penny Sansevieri has dedicated her career to helping authors thrive in a constantly evolving industry. As the CEO of Author Marketing Experts, she’s worked on campaigns for debut writers, bestselling series, and everything in between. With over 24 books, countless workshops, a thriving podcast, and a respected voice at NYU and major publishing events, Penny remains one of the most trusted names in author marketing. Her strategies aren’t just theory—they’ve helped thousands of authors build visibility, grow platforms, and sell books long after launch day
The Amazon Author Formula offers authors a clear, step-by-step framework for building and improving their Amazon presence. Designed to complement the bestselling Amazon Author Formula, this workbook is packed with tools that translate marketing best practices into repeatable systems. Authors will explore strategic keyword targeting, category and competition research, launch planning, ARC outreach, pricing and promo schedules, and Amazon Ads setup. It also includes performance tracking sheets to help authors assess and adjust over time—because what works today might need fine-tuning tomorrow. Everything is available for download using a unique access code, making it simple to stay organized and execute consistently.
The Amazon Author Formula Workbook is the perfect guide for anyone wondering about self-publishing and if it’s the right path for them.
It’s extremely informative and very easy to understand. The included screenshots are absolutely brilliant, making it incredibly simple to check that you’re doing everything correctly and to review where you went wrong if something does go wrong.
The progress trackers are a great way to check how your marketing efforts are doing and have tips to help you tweak your plan if needed.
The workbook is a fantastic resource to have if you are thinking about publishing on Amazon, as it demystifies it and makes it seem simple. If you’re looking for long-term success on Amazon, then you need to have The Amazon Author Formula Workbook along for the ride.
You can get a copy here!
TBHonest earns commission if you click on the link to buy!
About Author
