Blakely finally opened a store in London at Westfield Stratford a couple of weeks ago and it’s so exciting. We’ve put together a list of reasons you need to go visit the new store which is located on the ground floor.
It stocks the Isabel
The Isabel is without a doubt one of the best items of clothing Blakely has ever released. Be it in sweater or hoody form. It’s a garment that just oozes comfort. Perfect for snuggling on the sofa, doing errands in or travelling in. It’s such a versatile piece of clothing and is so reasonably priced at £59, as it’s a wardrobe staple that transcends trends and it washes really well.
Blakely’s new store in London stocks them in many different colourways.

It stocks the new Rivera collection
Blakely recently launched the brand new Rivera collection. The collection was inspired by the culture and travel from the French Riviera. With its famous beaches, crystal-clear waters, and unique coastal towns, the brand states it “couldn’t help but admire the luxurious architecture the Riviera offers”. The Rivera collection is stocked in the London store.

It stocks some of the best accessories Blakely’s have to offer
From caps, to socks, totes, water bottles and sunglasses the new London store stocks some of the best accessories. If your looking for a cap or a tote big enough to hold everything you need for a weekend then you will find it instore.

The staff are friendly and the store is well designed
The staff in a store are a huge part of the customer experience as is the layout of the store. And Blakely’s new London store has a really cool vibe. It has an effortlessly sleek look which is welcoming while feeling like you are in an upscale boutique. The staff are extremely friendly and very knowledge about the products they stock and sizing’s etc.

It has exclusive merch
If the reasons above weren’t enough to pay a visit then you also need to know the London store stocks exclusive merch and deals which are only available when you shop in that store.
You can find out more here!